How to Build a Digital Real Estate Marketing Plan for 2017 Have you already defined your investments for your real estate GROW next year? Is your Strategic Planning already structured? Sky Marketing strives to be Pakistan's biggest real estate developer ever, guaranteeing the highest international standards, prompt execution, and lifetime customer loyalty. For further detail visit discovery garden Get ready! Now, I will help you. I have been striving to understand the digital world and the complexity of the real estate market, aiming to develop the best digital strategies and thus sell more properties. But my goal has always been to create a sustainable methodology that delivers exponential results with the same monthly investment. I believe that we should only invest where we really have the possibility to build an asset. With this effort, I believe that I absorbed a lot of knowledge, and mainly invested and made mistakes a lot, to learn the paths that bring more results. That's why I chose Inbound Marketing and I know it was the best option. Today, it is common to hear from many customers: “Gabriel, the P10 has unique expertise.” For me, it is an immense satisfaction to achieve what I always wanted. I can say that Inbound Marketing is similar to building a building. You have to build each step of your Sales Funnel and your Digital Presence so that your company is growing on the internet. It's like starting with a house and ending with a skyscraper. What do you need to have a good Digital Marketing plan? 1. personas The first step to define a good Digital Communication Plan is to know very well the target audience that has the potential to buy your services and products. This information you can collect in CRM, analyzing your customer data to define an ideal customer pattern. The persona methodology aims to get to know these people very well, defining in which digital channels they consume the most content and what challenges they face when they enter the purchase journey. With this we can position your company where these customers are and convey useful information to them. 2. Content Planning Deepening the study of personas, it is possible to define the goals of each person within the target audience to start producing and publishing content that makes them achieve their goals. 3. IF THE Defining which content themes we will publish in order to attract and maintain a relationship with this audience, one must know and apply SEO techniques throughout the site and in each page/article to position more and more content in Google's organic search. 4. Social networks Social Networks change their rules every day. It's nearly impossible to set a pattern for posting success without testing and getting feedback from the audience. The most important thing is to provide interesting material for EVERYONE, even for those who are not buying. See how attractive content is total success: 5. Paid Ads (Google Adwords, Facebook Ads, Linkedin Ads…) Paid ads are essential to maintaining a constant relationship with your internet audience (the people who are following your materials). Paid media can also be used to attract new customers to the Sales Funnel. A good mix of paid ads, aligned with content gets an exponential number of shares. Ads without tests are nothing. See below. 6. A/B Tests and Web Analytics A/B testing is the main way to optimize online results. With constant tests of new calls, texts, images, videos and advertisements, it is possible to measure the return of each one, knowing their goals, and seeking to improve costs and results. 7. Real estate site aligned with UX Design What's the point of developing a differentiated digital communication strategy if your website doesn't convert visitors into contacts for you to negotiate? If I explain it to you, you won't understand. Better request our Free Digital Marketing Assessment and talk to one of our Consultants (you will get a Check List to optimize your website). # [Mobile World](https://techiedigest.com/samsung-could-show-its-new-wear-os-experience-on-june-28-during-mobile-world-congress-2021/) # [Facebook Post Ideas](https://murshidalam.com/5-engaging-facebook-post-ideas-for-all-businesses/)